SebastianWhy is B2B Marketing So Hard?Working as a SEO & marketing analyst for B2C and B2B companies, agency and client-side, has given me a full appreciation for the industry…4 min read·Sep 23, 2022----
Sebastian6 Lesser Known Ways to Optimize Any PPC CampaignTightening the faucet on a Google Ads/Microsoft Advertising campaign is one of the most laborious tasks to perform as a marketing…4 min read·Jul 21, 2022----
SebastianHow to Properly Deal With “Out of Stock” ItemsAs a SEO consultant, you only have so much authority on what a company does with their website. All too often, they move in the opposite…3 min read·Feb 12, 2022----
SebastianIs SEO The Ideal Marketing Discipline (for Freelancers)?Marketing will always be in demand. It is executed in various forms and is applied in different ways for a wide variety of categories, but…6 min read·Jun 19, 2021----
SebastianWhy Every Brand Should Consider a Mini SiteIf you haven’t been around the web marketing world in the 2000s, you may never have heard of a mini site before. A mini site, basically, is…2 min read·Jun 7, 2021----
Sebastian[OPINION] Every SEO Needs A Side ProjectEvery hour of every other day, someone around the world decides to become a full-time SEO consultant. Wide-eyed and confused, they publicly…4 min read·May 23, 2021----
SebastianHow to Build Links For eCommerceAll link building is not created equal.6 min read·May 20, 2021----
SebastianHow to Find “Buyer Intent” KeywordsKeywords are, unquestionably, a key component to a successful marketing strategy. Many SEOs (myself included) begin every campaign with…5 min read·May 8, 2021----
Sebastian[OPINION] No One Is Stealing Your IdeaNick: It’s a million dollar idea! Stuart: It’s a billion dollar idea. Nick: Even better! — The Internship6 min read·May 1, 2021----